Medibank supports the Mardi Gras Medical Team at the 2016 festival of festivals.
Medibank proudly announced its official partnership with the Sydney Gay and Lesbian Mardi Gras, demonstrating its commitment to better health and the LGBTI community. This coincided with the launch of Medibank’s 2016 advertising campaign, ‘i am better’, which celebrates the changing Australian family dynamic.
Supporting the Mardi Gras Medical Team
The three-year partnership will see Medibank support the Mardi Gras Medical Team – led by a medical committee of 10 experienced medical practitioner volunteers. They provide services at all of the main festival events.
Medibank General Manager of Brand and Marketing, Fiona Le Brocq, said, “We are delighted to support the Sydney Gay and Lesbian Mardi Gras. Helping to build a culture of respect and inclusion by embracing diversity is essential to our employees, customers, and the communities in which we live and work.
“Our participation with the Festival’s Medical Team is a further example of Medibank’s efforts to support ‘better health,’ which defines why we exist and drives our commitment to better choices, better confidence, and better health outcomes for all Australians,” said Ms Le Brocq.
A Beneficial Partnership
The Sydney Gay and Lesbian Mardi Gras CEO said, “Mardi Gras is excited to partner with Medibank. This is not just because of Medibank’s incredible health expertise but because of its commitment to building better communities that are diverse and inclusive.
“They support the LGBTQI communities throughout our lives and want to support us with our individual needs and circumstances. Medibank is not just an organisation of the past; it is an organisation that wants to grow with our society into the future. Welcome aboard!”
The Sydney Gay and Lesbian Mardi Gras are recognised worldwide as one of Australia’s most iconic events, attracting thousands of participants and spectators and generating $30 million for the NSW economy each year.
Beginning in February, the Sydney Gay and Lesbian Mardi Gras is two weeks of theatre, music, sport, film and arts events and culminates with the world-famous Mardi Gras Parade.