The IKEA bag, in support of the LGBT+ community features six colourful stripes, the international symbol for LGBT+ pride is now available nation-wide at IKEA stores.

Hot on the (high) heels of global Pride celebrations IKEA Australia has announced the release of its iconic FRAKTA bag in a bold new rainbow design to celebrate equality, diversity and inclusion. The KVANTING bag, in support of the LGBT+ community features six colourful stripes, the international symbol for LGBT+ pride is now available nation-wide at IKEA stores.

In a commitment to support and promote diversity, inclusion and equality, IKEA Australia – through its IKEA Family donation scheme – will donate $20,000 to leading LGBT+ health organisation, ACON, to support their LGBT+ social inclusivity programs.

Through these programs, ACON works with businesses, sporting organisations and health service providers across Australia, on benchmarking and facilitating positive LGBT+ inclusivity.

IKEA People and Culture Manager, Richard Harries, says:

“At IKEA, we believe equality is a human right. We’re committed to making sure everyone – our customers, co-workers, business partners – feel appreciated and valued, no matter their sexual orientation or gender identity. We’re proud to celebrate and to support diversity, inclusion and equality, and we’re committed to creating stores and workplaces where LGBT+ Australians feel welcomed, respected and appreciated for who they are.”

“Aside from a stylish splash of colour, the KVANTING bags are a true celebration of equality in Australia. Through our IKEA Family program donations, we’re thrilled to be donating $20,000 to ACON to support the amazing work they do.

We hope IKEA customers will join us in our support and celebration of equality, diversity and inclusion in Australia.”